Question: If Marty cannot successfully sues Sam for violating the Firm Offer Rule, which of these statement is likely true? The Firm Offer Rule didn't apply

If Marty cannot successfully sues Sam for violating the Firm Offer Rule, which of these statement is likely true?
The Firm Offer Rule didn't apply because Sam was not a merchant
The Firm Offer Rule won't apply because there was nothing in writing
The Firm Offer Rule won't apply because Marty operates a tour company which is a service and not a good under the UCC.
The Firm Offer Rule would only apply if both Sam and Marty are merchants under the UCC.
 If Marty cannot successfully sues Sam for violating the Firm Offer

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