I'm doing a presentation on heartbeat authentication as a security measure. What can I say about the following topics? and the target market is mostly the United States and India, with some foreign companies included.

1) Competitive Advantage?ofheartbeat as a security authentication

2)Disadvantage ofheartbeat as a security authentication

3)Other Industry & Market Forces of heartbeat as a security authentication

4)Projected Revenue of heartbeat as a security authentication ( example companies IDEMIA?, Honeywell Automation?, Government?)

Competitive Advantage - They are connected to a single person (unlike a password. which can be used without authorization) I They are incredibly practical because there is no need to carry or remember anything. - The security is quite resistant to fraud and there isn't any language barrier. - It is difficult for anyone other than the card holder to change any information on their card Disadvantage Physiological barriers might be a hindrance in scanning the heartbeat ID. No standardization of the technology in different industries oftware application is not scalable as it requires a lot of computation power. There is a need to create cloudbased technology which can be used as a single access authentication. This requires continuous, high~quality and direct access to information which would need to be stored in the device's memory. If you are looking fora way to identify a person's identify. you may not have much luck without access to their heart rate, breathing rate and other physiological information. Other Industry & Market Forces - There are only a few companies in the world that have developed biometric identification systems. Developers are able to create technologies that can identify o oerson's pulse and heartbeat more accurately than ever oetore. Global economic crisis has brought about a lot of uncertainty for many people across the world, which makes them more likely to turn towards biometric security systems like heartbeat identification as an alternative way for keeping themselves safe from theft or other criminal activity. An increase in demand for biometric security products clue to recent events such as terrorist attacks and mass shootings throughout North America and Europe