Question: I'm not really sure how to get started...Any suggestions would be very helpful. In this Signature Assignment, you will select two of the firms you

I'm not really sure how to get started...Any suggestions would be very helpful.

In this Signature Assignment, you will select two of the firms you used for the Week 2 social media assignment. In this scenario, the two firms will engage in a merger in order to broaden their scope and increase accessibility to global markets. As a change consultant called in to facilitate this merger, assess the following and need help with paper in which you address each item using what you have learned in this course.

  • How can I identify the mission statements for each firm for example Coca-Cola and Facebook. Combine them into one global mission statement.
  • Compare and contrast the two firms' organizational structures and suggest a new structure that will work for the combined firms. Define the new structure according to the mechanistic/organic dichotomy.
  • Help with a S.W.O.T. analysis in which you identify five of each category. Discuss how you might leverage the merged firms' combined strengths in order to take advantage of the opportunities listed. At least one opportunity must be 'global' in nature. Also, discuss how the combined firms' weaknesses might constrain pursuit of opportunity.
  • Help with developing a communication plan for rolling out information about the merger. Identify the types of resistance that managers will face and describe strategies for managing resistance.
  • How to explain how a change like a merger will affect employee engagement and offer strategies to keep employees engaged.
  • How can I identify the ethics/values in the culture of each firm. Are these values complementary to a merger? Is there a possibility of a misalignment of values, and how might this be managed?

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