Imagine that you are a consultant hired by Amazon to get valuable input on their store experience
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Question:
Imagine that you are a consultant hired by Amazon to get valuable input on their store experience and its integration in its ecommerce activities. You are asked to review the current activities and give some fresh insights and managerially realistic input on how to change and make further improvements to the existing grocery operations and new fashion stores.
In doing so,
- Assess the required positioning of the different stores
- Who is being targeted?
- What gap in the market are they trying to fill?
- What type of location would you go for?
Related Book For
Auditing A Practical Approach with Data Analytics
ISBN: 978-1119401742
1st edition
Authors: Raymond N. Johnson, Laura Davis Wiley, Robyn Moroney, Fiona Campbell, Jane Hamilton
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