Imagine you are preparing a media alert for a client to pitch a new product coming to
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Imagine you are preparing a media alert for a client to pitch a new product coming to market. How might you decide to whom you will send your media alert? What might you want to know about an editor, journalist, or media outlet before sending a pitch? Why is it important to know this information first? How might this information influence your pitch?
Related Book For
Federal Taxation 2016 Comprehensive
ISBN: 9780134104379
29th Edition
Authors: Thomas R. Pope, Timothy J. Rupert, Kenneth E. Anderson
Posted Date: