Question: Implement an ABC system at Netflix to allocate content licensing costs to different genres. Identify cost drivers related to licensing fees, viewership hours, and platform
Implement an ABC system at Netflix to allocate content licensing costs to different genres.
Identify cost drivers related to licensing fees, viewership hours, and platform usage.
Allocate costs to genres like action, drama, and comedy based on their popularity and licensing costs.
Analyze genre profitability using ABC allocations and recommend strategies to optimize content acquisition and user engagement.
Cost Drivers | Allocation Basis | Annual Cost Allocation ($) |
Licensing Fees | Amount of fees | $50,000,000 |
Viewership Hours | Number of hours | $30,000,000 |
Platform Usage | Amount of usage | $20,000,000 |
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