Question: In 2 0 2 0 , Wendy s started serving breakfast at its existing stores as a means of offering new products to their existing
In Wendys started serving breakfast at its existing stores as a means of offering new products to their existing customers. This was in addition to the food they typically sold from lunch through dinner time. This is an example of:
Question Answer
a
unrelated diversification
b
market development
c
product development
d
market penetration
e
horizontal integration
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