Question: In 2 0 2 1 , Amtrak won the gold in the ARF Ogilvy Awards for their Carried Away campaign. Which of the following best

In 2021, Amtrak won the gold in the ARF Ogilvy Awards for their Carried Away campaign. Which of the following best represents an insight that led to the award-winning idea?
Choose one 2 points
a. Young travelers are explorers who crave excitement, discovery and the chance to experience every moment of their journeys.
b.97% of Millennials don't consider traveling by train.
c. The majority of people view train travel as a unique way of travel.
d. Millennials prefer to buy travel experiences from the same travel company.

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