Question: In 2014, Apple made a substantial acquisition, purchusing Beats Music and Beats Electronics for $3 billion dollars. Why is acequisition the fastest and easlest way

In 2014, Apple made a substantial acquisition, purchusing Beats Music and Beats Electronics for $3 billion dollars. Why is acequisition the fastest and easlest way for a firm to diversity its portfolio of businesses?There are high barriers to entry in many industries.Unrelated acquilitions are unually uncomelicated since the acoulred firm is allowed to continue to function independently as it did before acquisition.It is difficult and time intensive for cogpanies to develop products that differ from their currest product Ine.twouation in both the acquired and the acquiring form is emberced by the ecchange of competencles resulting from acquisition.

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