In a speech by John E. Pepper, former CEO of Procter & Gamble (P&G), the following observation
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Question:
In a speech by John E. Pepper, former CEO of Procter & Gamble (P&G), the following observation was made:
"Efficient Replenishment is basically just-in-time inventory management...... We eliminated excess inventory..... But we also discovered some other benefits, as well. Perhaps the most surprising was that this strategy increased product freshness."
For the purpose of answering this question, just-in-time is just a strategy to reduce inventory (details are irrelevant). Assume that P&G's total sales (flow rate) did not change. Please briefly justify Mr. Pepper's argument that decreasing inventory will result in greater product freshness.
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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