Question: In Chapter 1 2 , we're exploring how innovation and understanding what customers like to go hand in hand! Learn how knowing what customers want

In Chapter

12,

we're exploring how innovation and understanding what customers like to go hand in hand! Learn how knowing what customers want helps make new things they will love. Whether making stuff that's easy for them to use or improving things based on they say, using what we know about customers helps make cool stuff they'll enjoy.

Chapter

12

: Connecting Innovation to Consumer Behavior

In Chapter 12, we're exploring how innovation and understanding what customers

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