Question: In comparing B 2 B with B 2 C selling, B 2 C selling a . has relatively few potential customers. b . involves larger

In comparing B2B with B2C selling, B2C selling
a. has relatively few potential customers.
b. involves larger individual purchases.
c. involves many potential customers.
d. involves multiple influencers and decision makers.
e. involves more difficulty in identifying influencers and decision makers.

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