Question: In deciding on the right balance between control and flexibility in a channel, marketing managers must consider Multiple Choice the right pull strategy. utilizing software

In deciding on the right balance between control and flexibility in a channel, marketing managers must consider
Multiple Choice
the right pull strategy.
utilizing software applications.
the type of products involved.
the type of channel power to be used.
employing enterprise resource planning systems.
In deciding on the right balance between control and flexibility in

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