Question: In developing the value proposition, what is the drawback of the first type that is: The simplest type of value proposition lists all benefits that
In developing the value proposition, what is the drawback of the first type that is:
The simplest type of value proposition lists all benefits that management believes their offering delivers to target customers, usually from the perspective of the more they can think of, the better.
(check all that apply)
There is no information about competitors.
Customers preferences are not considered.
Firms advantages that can be offered to customers are not clarified.
SLA or Service Level Agreement is a tool to facilitate which one?
Developing value proposition
Demonstrating value
Designing the value network
Measuring value
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