In five adapter categories, which order is true from low to high with respect to frequency?

Innovators, laggards, early adopters, early majority or late majority

Innovators, early majority or late majority, early adopters, laggards,

Innovators, early adopters, laggards, early majority or late majority

Innovators, early adopters, early majority or late majority, laggards

Which one(s) can be assigned to the personality of a brand that is producing heavy duty boots? (check all that apply)

Metal shoes for heavy duty

Bear

The rock (Dwayne Johnson)

Waterproof

Endurance

PICTURE OF SENDER Physique Personality EXTERNALISATION Relationship Culture INTERNALISATION Reflection Self-image PICTURE OF RECIPIENT