In order for a resource based strategy approach to be competitively successful, an organization's leaders and managers must align a distinctive, differentiated, unique, and synergistic combination of strategic resources (valuable, rare, difficult to imitate, non-substitutable) with _________________________________________. This aligns the internal environment (systems) with the external environment (systems). Question 7 options: a) the four Ps of the marketing mix b) the intangible assets of the organization c) the PESTEL analysis d) the tangible assets of the organization e) the human, structural, and relationship capital of the organization