In the article What is Strategy? by Michael Porter, the strategic maps of successful companies such as IKEA and Southwest Airlines show important strategic dimensions and how they are related. What do the maps indicate?

* strategic dimensions: high-order themes that are reflected by low-order factors (e.g., resources/activities)

a.

the primary and support activities of successful companies are being operated separately to maximize their specialty.

b.

The simultaneous use of cost leadership and differentiation causes the firm to be stuck in the middle.

c.

the organizational culture is the key to the success of the organization.

d.

it is hard for competitors to copy the strategic fit that a firm can achieve by coordinating and integrating activities.

Choose the one choice that is NOT correct about balanced scorecard.

a.

A manager's dedication to corporate social responsibility can be included and assessed in the balanced scorecard.

b.

Balanced scorecard prevents leaders from exclusively focusing on short-term oriented profitability, thus helping an organization balance exploration and exploitation.

c.

In balanced scorecard, financial performance is a lagging indicator while learning and growth is a leading indicator.

d.

The balanced scorecard tends to make employees become passive in achieving goals, as leaders set goals and followers should adopt them.