Question: In the Fu & Yang ( 2 0 2 2 ) reading, NGOs and MNCs face challenges in forming effective CSSPs because of tensions between:
In the Fu & Yang reading, NGOs and MNCs face challenges in forming effective CSSPs because of tensions between:
a Greenwashing vs bluewashing
b MNC goals for CSR vs NGOs' suspicions of MNC motives
c Focuses on the ESGs guideline vs the GRI guidelines
d NGOs' provision of expertise vs MNC suspicions of NGOs' competency
e Market vs social welfare institutional logics
f Third generation CSR vs first generation CSR
g Global vs local focuses
h Precollaboration vs duringcollaboration
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