In the simulation, the company's focus on value creation and gaining a competitive advantage across generations was a critical aspect of my decision$-$making. I recognized that to succeed with blue ocean strategy, we needed to go beyond competing in existing markets and instead create new market spaces where we could deliver unique value.

I strived to create value by understanding the unmet needs of our target customers. By conducting market research and analyzing customer feedback, I identified pain points and areas where competitors were falling short. With this knowledge, I developed products and services that specifically addressed these needs, providing a differentiated value proposition. By offering superior quality, convenience, or functionality, I aimed to create a competitive advantage that would attract customers and drive growth.