Question: In this assignment worth 3 points, you will: 1 - Select a product that you like, other than a food or beverage product 2 -

In this assignment worth 3 points, you will:
1- Select a product that you like, other than a food or beverage product
2- Conduct a means-end analysis on the product (write its attributes, functional consequences, psychological consequences, and value to the consumer)

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