In this forum, we will select important developments in different context related to different business environment and environmental factors affecting businesses, analyze the critical issues, their implications, future likely actions and your own opinion where you feel strongly about these aspects.

Watch the two videos provided for this session and explain how TOMS became an international icon. What strategies do you think they have pursued in going international? Study the three illustration capsules in chapter 7, (illustration capsule 7.1, 7.2, and 7.3) and try to connect your reasoning to the concepts explained there.

• Minimum 500 words and at least 2 references are required in your submission.

strategic management