In this module, we learned about how a business utilizes its website for marketing purposes as well as for business purposes which includes communicating with investors and managing its public image. Given the importance of this valuable asset, the company must be able to protect valuable online information and reduce the impact of privacy issues, identity theft and online fraud.

1.Evaluate the company's website and describe how it is used for marketing products and services, communicating with investors, managing the company's public image, and recruiting new employees. Based on your review, describe at least one improvement you would recommend the company make to its website.

2.Describe the effectiveness of your focus company's current social media activity, which might include Facebook, Twitter, Pinterest, or YouTube?

3.What type of computer threats could arise that would affect the image of your company? What measures could they take to prepare/prevent this?

*focus company Microsoft