Question: In this section, describe your communication plan. Describe the role, the strategy, and the execution of your total communications plan including: What is your message?

In this section, describe your communication plan. Describe the role, the strategy, and the execution of your total communications plan including: What is your message? What are your specific communication vehicles, such as advertising, literature, promotion, or the Internet? Show your budget by year and type of expense.
Describe your pricing strategy and specific prices for your product(s) or service(s). How did you arrive at these prices?

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