In today's complex business world, businesses are constantly in quest of an increase in awareness and as well as the creation of a strong brand and a positive image. One of the most effective ways to  is through the power of effective media relations. Select ONE local company with a problem, opportunity and/or initiative that requires media relations support. Discuss the importance of a positive relationship between journalists (media) and corporate communication specialists.

Answer rating: 100% (QA)

Introduction In the dynamic landscape of todays business environment establishing a positive brand image and maintaining effective communication with the public is crucial Media relations play a pivot... View the full answer