Information processing theory is the basis for marketers in developing attractive advertising strategies and also the responsibility to provide correct and not misleading information to consumers. These two goals often do not go hand in hand. Provide information about warnings for contraindications to drugs, for example, or the negative impact of excessive use of the product; It is considered that some marketers will have an impact on the image of the product being sold and have a negative impact on consumer perceptions and interest in buying the product. So that many marketers "hide" the information, so that the information provided is almost not read/aware of its existence by consumers.

1. Give your opinion on the above case
2. Give your opinion on how to develop an effective "warning label" strategy - where the information conveyed can be understood by consumers, and does not have a negative impact on product image
3. Not only marketers who sometimes hide information, but many consumers are "ignorant" of the information that marketers are trying to convey. This is indicated by the lack of consumers who read carefully the information contained on the label. How do marketers respond to this consumer behavior. Give your opinion.

Use reference sources from scientific journals and write them down clearly.