INFORMATION TECHNOLOGY LAW

FORMATIVE ASSESSMENT $2[100$ MARKS$]$

QUESTION $3$ AND $4$

Read the extract below and answer ALL questions that follow

Many companies are utilizing social media platforms to market their business. Social media is a form of digital

communication on online platforms that lets you interact with others, share and create content through communities. Social

media communication has many forms, including text, images, videos, sounds, stories, posts and live streams. It is a

powerful tool for your business. It can help spread the word about your products, services and brand, and allows you to

educate, entertain and engage with your customers online for a heavily reduced marketing cost. As a business owner on

the verge of implementing social media for your business, complete the tasks below.

QUESTION $3(25$ Marks$)$

As a business owner, report on the ways you would use social media to grow your business. Include examples to expand

on the explanation.

QUESTION $4(25$ Marks$)$

Provide a critical analysis on the consequences from inefficient cybersecurity and endpoint protection of social media used

in your business. Recommend ways to overcome the consequences.