Question: Innovative Home Solutions is developing The Ultimate Mousetrap based on customer demands and insights gained from a reverse - engineered competitor s product. Market research

Innovative Home Solutions is developing "The Ultimate Mousetrap" based on customer demands and insights gained from a reverse-engineered competitors product. Market research suggests a selling price of $8.90 per unit.
Why was it important for the company's engineers to understand the product design and production processes of its competitor?
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