Instructions

Read the case study, Susanty, A$.,$ & Tresnaningrum, A$.(2018).$ Effect of value congruence, brand distinctiveness, brand social, brand warmth, and memorable brand experience on customer$-$brand identification and brand loyalty $($case study: Brand of ACER laptop$).$ Links to an external site.Les Ulis: EDP Sciences.

Prepare a written response to it$.$ In your response, first provide a brief summary of the case. Second, discuss one or two key issues. For example, what caused these issues? What was the impact? Finally, evaluate any solutions provided and offer your own recommendations. In this reflection on the case, conclude with what you learned from writing this paper. The paper should be two to three pages in length. Make sure that you use solid academic writing and APA $(7$th edition$)$ citations.