Question: Instructions: Use the information and data illustrated below to answer the questions. Informatii Target, Competitor & Pricing Benchmark of 3 star hotels Pricing Dear Hotel

Instructions: Use the information and data

Instructions: Use the information and data illustrated below to answer the questions. Informatii Target, Competitor & Pricing Benchmark of 3 star hotels Pricing Dear Hotel Blue Hotel Gold Hotel Red Hotel Benchmark White Hotel Walk-In 900-1200 1,000-1,800 800-1,500 450-650 Member 750-800 FIT 1,200-1,800 2,000-2,500 2,200-3,500 1,800-3,500 1,200-2,000 1,200-2,200 1,000-2,500 Cooperate 900-2,500 Information II: Competitor Benchmark Benchmark Dear Blue Hotel Hotel Gold Hotel Red Hotel White Hotel Room available 480 250 150 250 300 Room amenities 3 4 3.5 3.5 2 Facilities 4.5 4.5 3 2 3 1. Based on the information given above, which of the hotel gain the benefits of Market share? Why? (5 marks) 2. Which hotel known as Premium? Why? (2.5 marks) 3. Which hotel fall under Value for money? Why (2.5 marks) Quantity Conference Room 3 3.5 4.5 Location 3 4.5 4 2 3 Brand 3.5 4.5 3 2 Employee 180/3.5 300/4 80/3 80/2.5 60/1

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