Question: Interactive marketing is: Question 1 9 Answer a . developing marketing messages that create two - way communication with customers b . when customers give

Interactive marketing is:
Question 19Answer
a.
developing marketing messages that create two-way communication with customers
b.
when customers give permission for marketers to send e-mails and other types of correspondence to them
c.
providing interactive games for customers to play
d.
the ability of a Web site to visually display a product, such as clothes on a person

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