Internal Analysis for Textron. Here you need to look at the company, and its capability to pull off your suggested strategy and if it currently doesnt have what is needed to do that, what it needs to do to get there. Be careful not to mismatch a company with a strategy it is unsuited for or that would undermine its nature and core strategy. Like telling Apple to compete for the cheapest/lowest feature cell phones in the developing world. Think about why this new strategy fits with the companys core competencies. In order for the company to pull this off, theyd have to be really good at this......