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Mission Statement Input

MC

Michelle Cho

Board Member, Strategy

Fri, $7$:$50$ pm

Shania,

I$\text{'}$m emailing on behalf of the Mission Statement Working Group. We've been tasked with revising our current mission statement and are currently gathering input from key stakeholders within the company. It is critical that our mission statement reflects what makes us competitive in the industry $-$ the key factors that differentiate us from our competitors. Which of the following descriptions is best suited for revising our mission statement?

Sincerely,

Michelle

Michelle Cho

Board Member, Strategy $|$ Andrews Corporation

Consistency and affordability are our goals. Our central mission is to offer dependable, low$-$price products that our customers can count on$.$

Lasting innovation is what motivates us$.$ We build premium products that are elegantly designed to meet the needs of a variety of market segments.

Providing value to our customers is why we get up in the morning. We accomplish this by offering products at a low price our customers can afford across a wide variety of market segments.

Innovation meets revolution. We create value for our customers through breakthrough designs that lead to unique highperformance products.