Jamie received 105 responses, which are given in the Excel file Drout Advertising Survey. Review the...

  
 

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Jamie received 105 responses, which are given in the Excel file Drout Advertising Survey. Review the questionnaire and classify the data collected from each question as categorical, ordinal, interval, or ratio. -35 Points Next, explain how the data and subsequent analysis using business analytics might lead to a better understanding of stereotype versus empowerment advertising. Specifically, state some of the key insights that you would hope to answer by analyzing the data. - 15 Points Assignment 2 ← C * Office Editing for Docs, Sheets & Slides| chrome-extension://bpmcpldpdmajfigpchkicef Drout Advertising Survey.xlsx X File Edit Insert Format Help QQ Arial f Question A Question 1 234567 8 9 10 11 12 13 14 MAAARINN: 15 22 152532AB HW2 X Te 1 O 2 3 B Variable Gender Age Education Income Questionnaire Data Word 11 Survey Question What is your gender? Male $10,000 to $20,000 $20,000 to $30,000 $30,000 to $40,000 to $50,000 to $60 000 to Decision Analysis X BIUS A Female What is your age? What is the highest level of education you have completed? Some High School Classes High School Diploma Some Undergraduate Courses Associate Degree Bachelor Degree Master Degree J.D. M.D. Doctorate Degree What is your annual income? $0 to $10,000 $40,000 $50,000 $60,000 $70 000 A hp X SAAPANN***#*8 10 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 2003 ISISSZARW7 X ww Decision Analys X * Office Editing for Docs, Sheets & Slides chrome-extension://bpmcpldpdmajfigpchkicefoigmkfalc/views/app.html Drout Advertising Survey.xlsx File Edit Insert Format Help Question A 4 esc B Income Arial 5 Spending Questionnaire 7 Stereotype x ← 11- I USA. Doctors Degree What is your annual income? $0 to X 33 34 35 36 37 BIAR HW2; x Decision Avaly X C Office Editing for Docs, Sheets & Slides chrome extension://bpmcpidpdmalfigpchkicefoigmkfalc/views/app.html 38 39 40 888 48&RERA 8 41 42 43 44 45 46 47 48 49 50 Drout Advertising Survey.xlsx File Edit insent Format Help a a Question QUE B 7 Stereotype 8 Reinforcing Arial Questionnaire Dunia esc 9 Transform ↑ Limited Trivial Strongly Agree Agree Assignment 2 radio, newspaper, magazine, and direct mail. On average, how many of those advertisements, if at all, specifically subscribe to gender roles and stereotypes? On the following scale, what role, if any, do these advertisements have in reinforcing specific gender stereotypes? Drastic Influential Somewhat Agree Neutral x Somewhat Disagree Disagree Strongly Disagree None To what extent do you agree that empowerment advertising, which explicitly communicates the unique differences in each individual, would help transform cultural gender stereotypes? 10 Impowerment On average, what percentage of advertisements that you view or hear per day currently utilize empowerment advertising? UNIVERSITY FOR X ➜ 800 hp O D Jamie received 105 responses, which are given in the Excel file Drout Advertising Survey. Review the questionnaire and classify the data collected from each question as categorical, ordinal, interval, or ratio. -35 Points Next, explain how the data and subsequent analysis using business analytics might lead to a better understanding of stereotype versus empowerment advertising. Specifically, state some of the key insights that you would hope to answer by analyzing the data. - 15 Points Assignment 2 ← C * Office Editing for Docs, Sheets & Slides| chrome-extension://bpmcpldpdmajfigpchkicef Drout Advertising Survey.xlsx X File Edit Insert Format Help QQ Arial f Question A Question 1 234567 8 9 10 11 12 13 14 MAAARINN: 15 22 152532AB HW2 X Te 1 O 2 3 B Variable Gender Age Education Income Questionnaire Data Word 11 Survey Question What is your gender? Male $10,000 to $20,000 $20,000 to $30,000 $30,000 to $40,000 to $50,000 to $60 000 to Decision Analysis X BIUS A Female What is your age? What is the highest level of education you have completed? Some High School Classes High School Diploma Some Undergraduate Courses Associate Degree Bachelor Degree Master Degree J.D. M.D. Doctorate Degree What is your annual income? $0 to $10,000 $40,000 $50,000 $60,000 $70 000 A hp X SAAPANN***#*8 10 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 2003 ISISSZARW7 X ww Decision Analys X * Office Editing for Docs, Sheets & Slides chrome-extension://bpmcpldpdmajfigpchkicefoigmkfalc/views/app.html Drout Advertising Survey.xlsx File Edit Insert Format Help Question A 4 esc B Income Arial 5 Spending Questionnaire 7 Stereotype x ← 11- I USA. Doctors Degree What is your annual income? $0 to X 33 34 35 36 37 BIAR HW2; x Decision Avaly X C Office Editing for Docs, Sheets & Slides chrome extension://bpmcpidpdmalfigpchkicefoigmkfalc/views/app.html 38 39 40 888 48&RERA 8 41 42 43 44 45 46 47 48 49 50 Drout Advertising Survey.xlsx File Edit insent Format Help a a Question QUE B 7 Stereotype 8 Reinforcing Arial Questionnaire Dunia esc 9 Transform ↑ Limited Trivial Strongly Agree Agree Assignment 2 radio, newspaper, magazine, and direct mail. On average, how many of those advertisements, if at all, specifically subscribe to gender roles and stereotypes? On the following scale, what role, if any, do these advertisements have in reinforcing specific gender stereotypes? Drastic Influential Somewhat Agree Neutral x Somewhat Disagree Disagree Strongly Disagree None To what extent do you agree that empowerment advertising, which explicitly communicates the unique differences in each individual, would help transform cultural gender stereotypes? 10 Impowerment On average, what percentage of advertisements that you view or hear per day currently utilize empowerment advertising? UNIVERSITY FOR X ➜ 800 hp O D

Answer rating: 100% (QA)

Answer In stats there are four information estimation scales A Nominal scale likewise called the categorical variable scale is characterized as a scale utilized for naming factors into definite charac... View the full answer