Question: Jay running a security camera installation business is seeking your help to segment a market, he is has a situation in which a group of

Jay running a security camera installation business is seeking your help to segment a market, he is has a situation in which a group of customers that are geographically distant despite being desirable in other ways and they might simply be unlikely to pay the prices his company needs to charge. What would you suggest to Jay in this situation O a. Take it anyways, it might be better to expand the business O b. Reject this group as being unprofitable or difficult to deal OC. Reject this group as it is always difficult to deal with such customers

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