Question: just answer the second question TEAM-BASED INCENTIVES: NOT Conner organized his 20 sales reps into 4 teams YOUR USUAL OFFICE of 5 reps. Sales teams

just answer the second questionjust answer the second question TEAM-BASED

TEAM-BASED INCENTIVES: NOT Conner organized his 20 sales reps into 4 teams YOUR USUAL OFFICE of 5 reps. Sales teams would pool their commis- Done-Deal Paper Inc. operates throughout Western the sale. After the first year of this team-based sions regardless of who initiated and worked on Canada with offices in Calgary, Saskatoon, and incentive program, sales commissions across the Vancouver. Providing paper and paper needs to four groups varied dramatically. For instance, most of Western Canada, Done-Deal is one of the the highest paid employees in a team made, on top two competitors in the area. average, $50,000 more than the lowest paid team In January 2014, Conner Carell, office manager members. of one of the branch offices for Done-Deal, During August 2014, Conner sent to all 20 somehow convinced company President and CEO Bailey Zucker that they needed to change satisfaction with teams and, specifically, the team- sales reps a survey requesting feedback on the the way their sales representatives were incen- tivized. He argued, putting our sales reps into based incentive rewards program. Although the teams will not only increase cooperation, but survey results were generally positive, not every- one was happy in the office. Problems could be it will increase sales ... right now there are too many sales being lost that could have been won grouped into the following categories: through a team effort." Most of the time, sales 1. Some sales representatives believed that vari- made to clients required multiple interactions by ous team members did not "buy into the multiple reps anyway. Bailey agreed with Conner team concept and were simply "free riding- and pointed out that teamwork can also improve benefitting from the efforts of higher-perform- morale and synergy. Based on these assessments, ing reps. NEL 2. There was a general feeling that some teams were assigned difficult regions that prevented them from achieving higher sales. 3. Teams did not always display the motiva- tion and synergy expected because "bicker- ing" was prevalent between stars and their lesser-performing peers. Average performers complained that star reps made them look bad. 4. At least a third of the sales staff felt the incen- tive rewards program was unfair and asked for a return to individual sales incentives. Questions 1. Do results from the survey illustrate typical complaints about teams and specifically about team incentive rewards? Explain. 2. If appropriate, what changes would you recommend to improve the incentive reward program? Be specific. 3. Would management have benefited from employee involvement in the initial design and implementation of the program? Explain

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