Question: just need real life examples no need to explain the answers Question number: 1 Discuss the concept of specialization and division of labor as it
just need real life examples no need to explain the answers Question number: 1 Discuss the concept of specialization and division of labor as it applies to marketing channels. As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the concept of specialization of labor.(Marks 2.5) Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It is better if you can draw a diagram to illustrate your examples. Question number: 2 Expertise and economies of scale in production do not necessarily translate into expertise and economies of scale and/or scope in distribution. Discuss this statement. As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the economies of scale and/or scope in distribution.
Question number: 3 Explain the four types of competition. Why is it important to recognize these different forms of competition? As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the four types of competition.
Question number: 4 Discuss the channel management implications of such technological developments as electronic scanners, high-tech point-of-sale displays, computerized inventory management systems, EDI, the digital revolution, smartphones, RFID and cloud computing.
Question number: 5 Discuss some of the approaches that the channel manager may use in attempting to manage conflict. Also Are the effects of conflict necessarily detrimental to channel efficiency? Explain
Question number: 6 How does channel positioning relate to channel design and in turn to differential advantage via channel design?As a Channel Manager, please give a hypotheitical or real example from industry or real life.
Question number: 7 Identify the possible relationship between channel closeness and distribution intensity. As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the possible relationship between channel closeness and distribution intensity.
Question number: 8 What is a distribution objective? What does it mean when we say that distribution objectives should be coordinated with other objectives and strategies of the firm?
Question number: 9 Briefly describe the major categories of variables that should be considered when evaluating alternative channel structures. A number of heuristics about how these variables are likely to influence channel structure. What useful purpose does this serve? What dangers does it hold?
Question number: 10 What is the relationship between intensity of distribution and the amount of emphasis given to selection? Discuss several sources that the channel manager can use to help locate prospective channel members
I just need examples no explanation thanks.
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