Question: kinldy answer these according to thier format and real examples . A) Discuss the concept of specialization and division of labor as it applies to

kinldy answer these according to thier format and real examples .

A) Discuss the concept of specialization and division of labor as it applies to marketing channels.

As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the concept of specialization of labor.(Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It is better if you can draw a diagram to illustrate your examples.

Length of the answer: Between 250 and 500 words

B) Expertise and economies of scale in production do not necessarily translate into expertise and economies of scale and/or scope in distribution. Discuss this statement.

As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the economies of scale and/or scope in distribution. (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 150 and 250 words

C)- Explain the four types of competition. Why is it important to recognize these different forms of competition? As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the four types of competition. (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

D)- Discuss the channel management implications of such technological developments as electronic scanners, high-tech point-of-sale displays, computerized inventory management systems, EDI, the digital revolution, smartphones, RFID and cloud computing. (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

E)- Discuss some of the approaches that the channel manager may use in attempting to manage conflict. Also Are the effects of conflict necessarily detrimental to channel efficiency? Explain. (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

F)- How does channel positioning relate to channel design and in turn to differential advantage via channel design?As a Channel Manager, please give a hypotheitical or real example from industry or real life. (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

G)- Identify the possible relationship between channel closeness and distribution intensity.

As a Channel Manager, please give a different and unique example from industry or real life to demonstrate the possible relationship between channel closeness and distribution intensity. (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

H)- What is a distribution objective? What does it mean when we say that distribution objectives should be coordinated with other objectives and strategies of the firm? (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

I)- Briefly describe the major categories of variables that should be considered when evaluating alternative channel structures.

A number of heuristics about how these variables are likely to influence channel structure. What useful purpose does this serve? What dangers does it hold? (Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

J) - What is the relationship between intensity of distribution and the amount of emphasis given to selection? Discuss several sources that the channel manager can use to help locate prospective channel members.(Marks 2.5)

Answer format: It is preferred that your answers are structured in paragraphs with specific and relevant heading for each paragraph. It would be better if you provide reference of your source.

Length of the answer: Between 100 and 250 words

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