Question: Kai is concerned about her aging skin. When Kai shops for skincare products, she ALWAYS buys Neutrogena brand Rapid Wrinkle Repair products. This is an

Kai is concerned about her aging skin. When Kai shops for skincare products, she ALWAYS buys Neutrogena brand Rapid Wrinkle Repair products. This is an example of

brand association.

brand loyalty.

brand awareness.

brand equity.

perceived value.

Kai is concerned about her aging skin. When Kai shops for

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