Kickstart doesn't follow a traditional sales and marketing model. It brings the consumer to the product...
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Kickstart doesn't follow a traditional sales and marketing model. It brings the consumer to the product through "buzz marketing" achieved by hosting extreme sporting events and sponsoring athletes. Why does this strategy work so well for the company? Kickstart doesn't follow a traditional sales and marketing model. It brings the consumer to the product through "buzz marketing" achieved by hosting extreme sporting events and sponsoring athletes. Why does this strategy work so well for the company?
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Buzz Marketing but with a dramatic promotional strategy is a form of v... View the full answer
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