Question: Kim is considering two different locations for a new nail salon. She hires Jenny from MGMT 3121 as her operations manager. Jenny has identified the

Kim is considering two different locations for a

Kim is considering two different locations for a new nail salon. She hires Jenny from MGMT 3121 as her operations manager. Jenny has identified the four factors listed in the following table as the basis for evaluation, and she has assigned weights as shown on the left. She has rated each location on each factor, on a 100-point scale, as shown on the right. 10 points Save Answer Factor Description 23rd St. & Weight Lex. Ave. 34th St. & 3rd Ave. Average community income 0.20 30 20 Nearby restaurants 0.15 30 40 Availability of public transportation 0.25 20 10 Labor cost 0.40 20 30 How should these results be best interpreted for making the location decision, in practice? Conduct further analysis using other methods, since the scores for the two competing locations are similar Pick 34th St and 3rd Ave Pick either 23rd & Lex or 34th & 3rd Pick 23rd and Lex Ave

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