Question: Kindle is a product from Amazon that allows users to download, buy, browse, and read ebooks. newspapers, magazines, and other digital media via wireless networking.

Kindle is a product from Amazon that allows users to download, buy, browse, and read ebooks. newspapers, magazines, and other digital media via wireless networking. The following is a list of attributes that can create value for consumers. Choose the attribute that creates psychological utility.
a) Consumers can easily purchase a Kindle online.
b) Kindle makes it easy to own e-books in a digital library.
c) The Kindle is readily available for purchase from amazon.com.
d) It provides instant downloads of books and other media, saving users the time they would have spent physically going to a store or waiting for a delivery.
e) Users can own a vast array of literature in a compact device.
f) The Kindle allows customization of font size and style, creating a satisfying and pleasurable reading experience.
g)
Kindle comes with ample storage, capable of holding thousands of books, and has a long-lasting battery that can last weeks on a single charge.
Kindle supports Wi-Fi and, in some models, 3G/4G connectivity for downloading content.

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