Question: Lab Report 2: Market Analysis from Secondary Data - fall, 2020 Instructions: For this lab assignment, you will use secondary data to draft a basic

Lab Report 2: Market Analysis from Secondary Data - fall, 2020

Instructions: For this lab assignment, you will use secondary data to draft a basic market analysis presentation for a client KZ Gear.https://kzgear.com/ You have been assigned an industry segment on which to base your market analysis. It is Online Sunglass Sales in the US. This will be your search term in the secondary databases to find appropriate reports from which to create a market analysis. You will construct and submit a PowerPoint presentation that answers two broad research questions in this market analysis. You have been provided a list of minimum points to help you answer the research questions.

Research Questions

1.What is the (a) definition and (b) outlook of this industry segment?

2.What are your recommendations regarding new entries to this market?

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Marketing Questions!