Large firms generally focus on $\_\_\_\_\_\_\_\_\_\_\_$ while start$-$ups can take away market share by offering $\_\_\_\_\_\_.$

Question $17$Select one:

a$.$

Gaining market share with existing products $/$ lower prices

b$.$

Quantity of goods sold $/$ higher quality goods

c$.$

Sustaining innovation $/$ disruptive innovation

d$.$

High$-$cost$,$ broad$-$reach marketing strategies $/$ very personalized marketing strategies