Question: Lee Valley Tools created a new training video about one of their tools and posted it on their main website landing page. As a key

Lee Valley Tools created a new training video about one of their tools and posted it on their main website landing page. As a key success factor, they estimated 50 views/month from March - July as part of a campaign to promote the new tool. Its now June and after analyzing data they realize theyre only achieving 20 views/month. What is the main value of the KSF in this example?

a.The KSF helps Lee Valley Tools see how their video is performing versus the competition.

b.The KSF helps Lee Valley Tools see the strategy isnt on track and that they may need to consider going to a contingency plan.

c.The KSF helps Lee Valley Tools report performance of the video.

d.The KSF helps Lee Valley Tools have measurable data.

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