Question: location-based advertising and geo-targeting on smartphones Question) If we rely on geo-tracking in order to provide a higher quality service to our customer base, how

location-based advertising and geo-targeting on smartphones Question) If we rely on geo-tracking in order to provide a higher quality service to our customer base, how do we help them not see it as if it this is privacy intrusion? How can being "too helpful" or "all knowing" be disastrous for our image?

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