logistic

CASE STUDY Speedpost: Do We Need Another International Courier Service in Malaysia? THE CASE Speedpost is a subsidiary company of Singapore Post. The main business activity with regards to postal and courier services. Postal History Singapore The parent company Singapore Post has a long history of excellence dating back to the founding of Singapore by Sir Stamford Raffles in 1819. In earlier mail days, the post office function is only to collect and deliver the small volume of letters. But today, the post office is processing millions of mail daily, this is despite the technology breakthrough of "e-mail" that reduces the need to post the document. Interesting to note that in 1949 under a Malayan Postal Union Agreement, the Singapore Postal Department was linked to the Postal Department of the Federation of Malaya. The colonial system was set up with standard rules for both Singapore and Malaya. Eventually with the Singapore separation from Malaysia, the system is still being followed through Speedpost Business Activity Speedpost was created to ensure the maturing business communities' needs are addressed. The recent need include fast and reliable service, proof of delivery, tracking system and others which the normal mail cannot guarantee. In addition to that, Speedpost has set up new business division to track the growth which include: 1 Quantium Solutions Offering mail-logistics Services and other value-added services Some unique features include data management, printing, letter shopping, mailroom management, etc. The other non-traditional post business services include the likes of freight forwarding, warehousing, and international distribution for both Singapore and the region. Offering cost effective and flexible storage solutions to fulfil business needs. It also offers economical storage option for office equipment, records and sample. The services include providing an updated inventory listing. Offering one stop solution for all cargo/letter/parcel type provider that covers more than 220 countries across the globe. =Lock + Store N 3 Speedpost International Delivery Services Why Speedpost is Unique Speedpost is highly dependent on IT to support the operation. All the requirements are easily available in the website. Among others, websites allows consumers to: 1. Book courier service online 2. Calculate own courier cost 3. Locate device 4. Track & trace for cargo/parcel The Competitor Speedpost's direct competitors include established companies like FedEx, UPS and DHL. While the local Malaysia companies that they need to study closely include Poslaju and GDex. There are also other international courier companies that have considered Malaysia as the next area of growth but have not invested. The company include British's Parcel2Go. Case adapted from: http://www.speedpost.com.sg/ 4. Assume you are appointed as Country Manager for Speedpost Malaysia market. Discuss FIVE (5) potential risks that Speedpost will faced in Malaysia. [25 marks]