Question: Management information system Please answer the following question: QUESTION 12 Which of the following is a support process? Collaborative workflow intranet Targeted marketing Customer relationship
Management information system
Please answer the following question:
QUESTION 12
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Which of the following is a support process?
Collaborative workflow intranet
Targeted marketing
Customer relationship management
Just-in-time warehousing
QUESTION 13
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A ________ is a network of activities for accomplishing a business function.
business process
repository
task force
business portfolio
QUESTION 14
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A firm introduces a new range of laptops that concentrate on delivering good graphics performance. Which of the following competitive strategies has the firm adopted if these laptops have relatively low prices?
focused low cost
focused differentiation
industry-wide differentiation
industry-wide low cost
QUESTION 15
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According to Porter, the processes and systems in an organization pursuing differentiation strategy must ________ to avoid negative margins.
develop and adopt new technologies
provide products at lowest costs to customers
create sufficient value to cover their costs
increase procurement
QUESTION 16
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According to Porter, to be effective, an organization's goals, objectives, culture, and activities must be consistent with the organization's ________.
functions
strategy
workforce
competitors
QUESTION 17
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If your company's competitive strategy was focus and differentiation, then the company would be known for ________.
lowest cost within an industry segment
better products/service within an industry segment
lowest cost across the industry
better product/service across the industry
QUESTION 18
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If your department collects, stores, and physically distributes products to buyers, your department is part of the ________ primary activity.
sales and marketing
operations/manufacturing
customer service
outbound logistics
QUESTION 19
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In Porter's five forces model, the threat of new entrants concerns the danger of ________.
customers taking their business elsewhere
employees not working toward organizational goals
suppliers favoring rival companies
investors refusing to back new projects
QUESTION 20
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In which of the following situations is the strength of competitive forces low?
when the prices of rival products are relatively high
when switching costs are high
when customers are not loyal to the existing company or brand
when finding rival products is difficult
QUESTION 21
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John's height is 6 feet 3 inches. This is a type of ________.
information
procedure
content
data
QUESTION 22
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Jupiter Shop is an online store. Customers have to create an online account to purchase products. The purchased products are delivered free of cost. The address of delivery is stored, so that customers can choose the same address for future purchases. Jupiter Shop features seasonal discounts and exchange offers. It also accumulates redeemable points for regular shoppers. Which of the following statements describes the use of information systems (IS) by Jupiter Shop to lock in customers?
offering seasonal discounts
collecting feedback online
saving the delivery addresses
providing free home delivery
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