Many companies and people use online platforms to market and sell their products. The downside is that

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Many companies and people use online platforms to market and sell their products. The downside is that consumers can't physically touch or closely inspect an item before they purchase it. Online shopping forces a mutual trust between the buyer and the seller.

Why is it important that there is emphasis on trust when a consumer makes an online purchase?

Related Book For answer-question

Financial Reporting Financial Statement Analysis and Valuation a strategic perspective

ISBN: 978-1337614689

9th edition

Authors: James M. Wahlen, Stephen P. Baginski, Mark Bradshaw

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Posted Date: Nov 23, 2023 03:35 AM

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Many companies and people use online platforms to market and sell their products. The downside is that

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Expert Answer:

Emphasizing trust in online transactions is crucial for several reasons No Physical Interaction Unlike traditional brickandmortar stores online shoppe... View the full answer

Financial Reporting Financial Statement Analysis and Valuation a strategic perspective

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