MAPS: Choosing Initial Group to Interview Follow the map to help identify early adopters M Market size is large and growing A Access, you can easily reach them P Pay, they can easily afford to pay In this section list all variables that are shared by every market segment -AND- AND - Total M P S MAPS s Significance you are solving a real pain point for them 1 = Very untrue 5 = Very true Ctrf) MAPS: Choosing Initial Group to Interview Follow the map to help identify early adopters M Market size is large and growing A Access, you can easily reach them P Pay, they can easily afford to pay In this section list all variables that are shared by every market segment -AND- AND - Total M P S MAPS s Significance you are solving a real pain point for them 1 = Very untrue 5 = Very true Ctrf)