Question: Market size variance is: Multiple Choice The relative proportion in which a company s market share grows. The number of units sold in the industry
Market size variance is:
Multiple Choice
The relative proportion in which a companys market share grows.
The number of units sold in the industry and the number of units budgeted to be sold.
A measure of the effect of changes in the total market size on the firms total contribution margin.
A comparison of the firms actual market share to its budgeted market share.
The product of the difference between the actual and budgeted sales mix multiplied by the market size.
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